Blizzard Hopes ‘Diablo IV’ Will Distract You From China

BlizzCon is going to be an absolute disaster this year. The annual event is usually a fan celebration for all things Blizzard, from World of Warcraft to The Lost Vikings. But this year’s show, kicking off November 1, occurs during one of the biggest firestorms of controversy a video game publisher has faced in recent memory. And for once it doesn’t involve lootboxes. Blizzard is still facing pressure from all directions, from gamers to Alexandria Ocasio-Cortez, for its decision to appeal to China and ban a pro Hearthstone player after voicing support for Hong Kong democracy.

One way Blizzard might distract irate players is by announcing cool new games at BlizzCon. And the reveal of Diablo IV might have been a pretty good distraction. But if all those announcements get leaked, well that just makes things worse, doesn’t it?

Much like how Overwatch for Nintendo Switch leaked thanks to a carrying case, Diablo IV has seemingly been spoiled by another piece of merchandise. A recent German ad for the upcoming book The Art of Diablo talks about how it has over 500 pieces of artwork from Blizzard’s Satanic action-RPG. And along with shouting out the first three games, the ad says it features Diablo IV artwork as well, a game that hasn’t been officially announced.

But it’s a no-brainer. After a rocky launch, Diablo III became a massive hit. Excitement for the franchise is higher than ever thanks to Diablo III coming to Nintendo Switch and the original game getting a PC re-release. The biggest drama at last year’s BlizzCon (now quaint in comparison) was over Diablo Immortal for mobile. So of course Blizzard should remind players that proper Diablo isn’t going anywhere.

Diablo IV is just a name though. BlizzCon still has plenty of opportunities to show us what the game is exactly. One earlier rumor suggested that a Dark Souls-style approach was once considered among the reboots. And beyond this, Blizzard could announce other games as well. Overwatch 2 is sounding increasingly likely.

Anyway, free Hong Kong.



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